You’re missing out on one of Amazon’s easiest growth levers.
Step-by-step: how I turn wasted ad spend into profitable keywords.
Hint: it’s not bids or keywords.
Here’s how I decide which ones are strategic and which are waste.
Amazon launches AI-powered visual search, AWS partners with OpenAI for $38B, and Black Friday Week kicks off Nov 20!
A weak ad destination destroys credibility and sales potential.
Here’s what my tests revealed (and why most sellers get it wrong).
The algorithm is watching how steady your ads are—here’s why it matters.
Attribute targeting beats broad categories almost every time.
Isolating long-tails blocks rivals and protects your ad spend.
Most sellers do THIS wrong! Here’s how I structure campaigns to double profitability.
Wearing every hat leaves no time for ads that work.
