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Oliver Buchannon
Marcel Marculescu

Marcel Marculescu is a Romanian entrepreneur and CEO of intelliRANK®, possessing over two decades of experience in the IT-field. With expertise in digital marketing, eCommerce, and Amazon selling, Marcel has helped thousands of Amazon sellers achieve successful product launches, improved rankings, and increased brand awareness. Marcel's dedication to discovering and sharing knowledge, coupled with his innovative solutions and strategic insights, have made him a highly respected and sought-after professional in the eCommerce marketing industry.

🔎 4 places to actually find the right testers (most sellers skip #4)
LockSimple

Aug 13, 2026

•

2 min read

🔎 4 places to actually find the right testers (most sellers skip #4)

Wrong tester = wasted purchase. Here's how to find the right ones instead.

Marcel Marculescu
Marcel Marculescu
📈 3 numbers that tell you a keyword is ready to rank
LockSimple

Aug 11, 2026

•

2 min read

📈 3 numbers that tell you a keyword is ready to rank

Use your PPC data to find your next ranking target.

Marcel Marculescu
Marcel Marculescu
🔝 3 ways Amazon sellers manage PPC — only one actually works
LockSimple

Aug 6, 2026

•

1 min read

🔝 3 ways Amazon sellers manage PPC — only one actually works

DIY, generic agency, or Amazon-only specialists. The difference is massive.

Marcel Marculescu
Marcel Marculescu
Most Amazon sellers win the click — then lose the customer
LockSimple

Aug 4, 2026

•

2 min read

Most Amazon sellers win the click — then lose the customer

The decision window after the first click is where revenue disappears.

Marcel Marculescu
Marcel Marculescu
Your best keywords are being diluted by your worst ones
LockSimple

Jul 30, 2026

•

2 min read

Your best keywords are being diluted by your worst ones

Isolation is the step most accounts skip — and it's where compounding starts.

Marcel Marculescu
Marcel Marculescu
 💸 Your competitor's listing is stealing your customers right now
LockSimple

Jul 28, 2026

•

2 min read

💸 Your competitor's listing is stealing your customers right now

ASIN interception is how you show up inside the decision moment.

Marcel Marculescu
Marcel Marculescu
Post-Prime Day PPC mistakes, AI traps, and a 3-month free offer
LockSimple

Jul 27, 2026

•

3 min read

Post-Prime Day PPC mistakes, AI traps, and a 3-month free offer

Your July Amazon intelligence dispatch: fix ad waste, scale with AI + VAs, and protect your margins.

Marcel Marculescu
Marcel Marculescu
🔴 You're not optimizing PPC — You're managing chaos
LockSimple

Jul 23, 2026

•

2 min read

🔴 You're not optimizing PPC — You're managing chaos

Until intent levels are separated, bid changes fix nothing permanently.

Marcel Marculescu
Marcel Marculescu
❌ Most Amazon PPC agencies are learning on your budget
LockSimple

Jul 21, 2026

•

1 min read

❌ Most Amazon PPC agencies are learning on your budget

Ours aren't. Here's the difference it makes.

Marcel Marculescu
Marcel Marculescu
 ⏱️ Your Amazon PPC problem might just be bad timing
LockSimple

Jul 16, 2026

•

2 min read

⏱️ Your Amazon PPC problem might just be bad timing

It's not your keywords. It's when you're spending them.

Marcel Marculescu
Marcel Marculescu
  🥷 Your Amazon campaigns are fighting each other
LockSimple

Jul 14, 2026

•

2 min read

🥷 Your Amazon campaigns are fighting each other

Structural overlap is quietly canceling your best ads.

Marcel Marculescu
Marcel Marculescu
 🎉 How a 7-figure home goods brand increased ROAS by 240%
LockSimple

Jul 9, 2026

•

2 min read

🎉 How a 7-figure home goods brand increased ROAS by 240%

No new keywords. No bigger budget. Just a smarter structure.

Marcel Marculescu
Marcel Marculescu
🚀 How we took a health brand from $143K → $375K/month (full breakdown)
LockSimple

Jul 7, 2026

•

2 min read

🚀 How we took a health brand from $143K → $375K/month (full breakdown)

Are you making this PPC mistake? It can bleed thousands every month.

Marcel Marculescu
Marcel Marculescu
📊 The missing layer in most PPC audits
LockSimple

Jul 2, 2026

•

1 min read

📊 The missing layer in most PPC audits

Why your PPC account returns to the same results after audits.

Marcel Marculescu
Marcel Marculescu
🔍 How I identify “ready-to-buy” keywords in minutes
LockSimple

Jun 30, 2026

•

2 min read

🔍 How I identify “ready-to-buy” keywords in minutes

Stop paying for curiosity clicks. Try this instead!

Marcel Marculescu
Marcel Marculescu
Amazon’s new AI ad formats + Prime Day 2026 data
LockSimple

Jun 29, 2026

•

3 min read

Amazon’s new AI ad formats + Prime Day 2026 data

How "agentic" AI changes your ad spend, plus 35% off SmartScout and fixing Seller Central roadblocks.

Marcel Marculescu
Marcel Marculescu
 📊 The checklist I use before scaling any account
LockSimple

Jun 25, 2026

•

2 min read

📊 The checklist I use before scaling any account

Don’t scale yet until you see these 5 signals.

Marcel Marculescu
Marcel Marculescu
🔧 How I rebuild a broken PPC account in 7 days
LockSimple

Jun 23, 2026

•

3 min read

🔧 How I rebuild a broken PPC account in 7 days

From chaos to control, I will show you the process step by step.

Marcel Marculescu
Marcel Marculescu
🕳️The biggest PPC mistake most sellers still make
LockSimple

Jun 18, 2026

•

1 min read

🕳️The biggest PPC mistake most sellers still make

Here’s why “set and forget” always fails.

Marcel Marculescu
Marcel Marculescu
⚖️ How to scale PPC without watching ACoS spike
LockSimple

Jun 16, 2026

•

2 min read

⚖️ How to scale PPC without watching ACoS spike

The difference between chaotic scaling and controlled growth.

Marcel Marculescu
Marcel Marculescu
📈 Your ROAS is up... so why isn’t your profit?
LockSimple

Jun 4, 2026

•

2 min read

📈 Your ROAS is up... so why isn’t your profit?

This is where most sellers get misled.

Marcel Marculescu
Marcel Marculescu
🔍 The hidden 80/20 rule inside your PPC campaigns. Here is how to find it.
LockSimple

Jun 2, 2026

•

2 min read

🔍 The hidden 80/20 rule inside your PPC campaigns. Here is how to find it.

This is where your real profit is coming from.

Marcel Marculescu
Marcel Marculescu
💥 PPC case study: $2.4K → $15.2K in 30 days
LockSimple

May 28, 2026

•

1 min read

💥 PPC case study: $2.4K → $15.2K in 30 days

From low ROAS to profitable scaling with just 3 small changes.

Marcel Marculescu
Marcel Marculescu
🧠 How I test new Amazon keywords without wasting budget
LockSimple

May 26, 2026

•

2 min read

🧠 How I test new Amazon keywords without wasting budget

A simple system to validate keywords before scaling.

Marcel Marculescu
Marcel Marculescu
🚀 Amazon AI Takeover + Silent Budget Killers
LockSimple

May 25, 2026

•

3 min read

🚀 Amazon AI Takeover + Silent Budget Killers

Alexa replaces Rufus, how to fix bleeding PPC campaigns, and upcoming event

Marcel Marculescu
Marcel Marculescu
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intelliRANK Newsletter

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